6 Reasons Why Effective Social Media Marketing Strategy is Important

Let's start with one basic fact: your company needs a presence in social media. 

Creating Captions - The Formula to Success

In a visually driven platform like Instagram; do your captions actually carry value? 

How to Create Content on the Fly

At the start of every new month; social media managers have this one main problem to tackle; the social media calendar. Whether it’s on an excel…

Know thy Customer!

The key ingredient behind every successful sale is effective communication. This is where one needs to know and relate to their consumers! Each human…

IGTV now supports landscape videos

IGTV was built according to how people use their phone: vertical and full screen. It is simple, intuitive as it starts playing as you open the app…

7 Tips to Protect your Social Media Privacy

Have you ever thought - Why do we spend so much time on social media? Is it to find out about where our friends are holidaying, their relationship…

Key reason why you need to know your audience segment

You can’t target everyone! Every Content Marketeer worth his salt knows that and makes it a top priority to segment their target audience. They spend…

Breaking the Internet - The best of social media in 2018

Another year gone with the blink of an eye. 2018 has been a year of mixed emotions. Some things cracked us up while some showed us the uglier side of…

Advertisers, rejoice! Facebook eases out video ad creation on Smartphones

Earlier this month, the social media giant launched a framework to convert still images and text assets or a company logo into a mobile-first video…

Snapchat’s First Speech Recognition Tech Marks a New Future for Digital Marketing

This month started off on a high note with Snapchat announcing its speech recognition technology. The company has launched new lenses that would…

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