When we talk about influencers, people mostly think in the traditional sense: celebrities or people who are known to have massive followings on…
People do not buy goods and services; they buy relations, stories and magic. And as marketers we are actively focusing on how to achieve these KPI's…
You can’t target everyone! Every Content Marketeer worth his salt knows that and makes it a top priority to segment their target audience. They spend…
Imagine this situation for a moment, you are really enthusiastic about content marketing and decided to add it to your marketing mix. So you spend…
As a Digital Marketer, I am always looking to adopt trends early-on that can translate to social media success. This not only allows one to…
Over the last few years, Influencer marketing has gradually become one of the most effective ways to promote your brand. It is a trend that continues…