"Marketing is telling a story about your product to people who want to hear it in an interesting way.” The statement highlights 3 key elements of…
Marketing - Are you Playing the Game?
Jaljeet Ajani
February 19, 2018
You are running a business and feel that you are fighting an uphill battle daily. Then this article is for you! You have a good product but are…
Few tips to help you stay on top of your next digital campaign
Amjad Desai
February 15, 2018
Every Marketing manager will agree that you can never have enough time when planning a campaign. However according to Parkinson's law “A task will…
Social Media Strategy vs Social Media Tactics
Jaljeet Ajani
February 11, 2018
One of the major buzz words of the current digital scene is Social Media Strategy. Everyone seems to be doing it and talking about it. However, we…
Trends that Indian digital marketers should focus on
Amjad Desai
February 09, 2018
With almost 500 million active internet users and more then 200 million active users of social media in 2017, India is rapidly growing into a massive…
The Current State of Digital Marketing
Amjad Desai
February 01, 2018
Marketing is an art of making a product or service interesting and attractive to your audience. It's about conveying the real value of the product to…