Marketing - Are you Managing it?

"Marketing is telling a story about your product to people who want to hear it in an interesting way.” The statement highlights 3 key elements of…

Marketing - Are you Playing the Game?

You are running a business and feel that you are fighting an uphill battle daily. Then this article is for you! You have a good product but are…

Few tips to help you stay on top of your next digital campaign

Every Marketing manager will agree that you can never have enough time when planning a campaign. However according to Parkinson's law “A task will…

Social Media Strategy vs Social Media Tactics

One of the major buzz words of the current digital scene is Social Media Strategy. Everyone seems to be doing it and talking about it. However, we…

Trends that Indian digital marketers should focus on

With almost 500 million active internet users and more then 200 million active users of social media in 2017, India is rapidly growing into a massive…

The Current State of Digital Marketing

Marketing is an art of making a product or service interesting and attractive to your audience. It's about conveying the real value of the product to…

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