10 Must-Have Marketing Tools To Help You Grow in 2021

2020 has been the most unpredictable and challenging year for everyone, including marketers and brands. When the country locked down in March 2020,…

Marketing in 2021 – Reimagining Marketing in the Next Normal

Have you started planning for 2021 in terms of Marketing? 

How Will Digital Marketing Help Your SME? - All Your Questions Answered

Almost all businesses have been adversely affected due to COVID-19 pandemic, but small and mid-sized businesses are disproportionately bearing the…

Augmented Reality: A Game Changer in Marketing

Today's economies are being driven primarily by customer expectations and desires. 

It’s 2020: Is Blogging Required For My Business?

One of the most effective ways to build brand awareness, while providing relevant and useful content to your target audience is through blogs. They…

Google is Releasing a Video Series for Businesses to Optimize Digital Marketing Opportunities

The current pandemic crisis has made it imperative for business leaders to adopt strategies that allow business continuity, customer stability and…

Post Production of Videos

Write Without Fear and Edit Without Mercy – This quote summarises all the work to be done in the post-production stage. There are a lot of things…

Production of Video

In the words of Micheal Litt, the most important call to action in the 21st century is the play button. It is believed that about 500 million hours…

The rise of TikTok in India

What is TikTok?

Why should you invest in video marketing

It’s 2019, and digital marketing has become an inherent part of running a business. So is to employ strategies that help you cut through the digital…

LinkedIn for B2B Marketing

But you can’t limit its use to just network, stay in touch with people, and find new jobs. It’s way beyond that!

How much should you pay your SEO agency?

Success in business is all about making the right decisions and investments but most small business owners are at their wits end when it comes to…

Marketing Campaigns that stole the show in 2018

A relatable, fresh and innovative marketing campaign, executed seamlessly, has the power to evoke strong emotions. It inspires, educates, entertains…

Mother’s Day is Great for Mums But Even Better for Marketers

Motherhood: All love begins and ends there. This quote by Robert Browning sums it all up - our stories began with our mothers. Their love,…

Some Mother’s Day Digital Marketing Insights - Your Brand Cannot Afford To Miss

Just a week to go for Mother’s Day! The thought of what to gift our precious moms on the D’Day is in the air. A great occasion and opportunity for…

Components Of A Sales Transaction

Sometimes back i had a discussion with a friend on how everyone should have sales skills these days. The discussion reminded me of Phil Knight the…

Marketing - Are you Managing it?

"Marketing is telling a story about your product to people who want to hear it in an interesting way.” The statement highlights 3 key elements of…

Marketing - Are you Playing the Game?

You are running a business and feel that you are fighting an uphill battle daily. Then this article is for you! You have a good product but are…

Few tips to help you stay on top of your next digital campaign

  Every Marketing manager will agree that you can never have enough time when planning a campaign. However according to Parkinson's law “A task will…

Social Media Strategy vs Social Media Tactics

One of the major buzz words of the current digital scene is Social Media Strategy. Everyone seems to be doing it and talking about it. However, we…

Trends that Indian digital marketers should focus on

With almost 500 million active internet users and more then 200 million active users of social media in 2017, India is rapidly growing into a massive…

The Current State of Digital Marketing

Marketing is an art of making a product or service interesting and attractive to your audience. It's about conveying the real value of the product to…

1