How To Write an Amazing Video Script?

According to a report by Hubspot, 4 of the top 6 channels where humans consume video content are social channels. In addition to this, a Facebook…

Key reason why you need to know your audience segment

You can’t target everyone! Every Content Marketeer worth his salt knows that and makes it a top priority to segment their target audience. They spend…

6 things to keep in mind as content marketers

Content marketing is not a hot new tactic but something that businesses have included in their digital strategy for more than a decade. Marketers…

A simple content trick to grab your audience’s attention

Imagine this situation for a moment, you are really enthusiastic about content marketing and decided to add it to your marketing mix.  So you spend…

7 Benefits of Using Storytelling in your Content Strategy

While browsing through your social feed, have you ever felt a strong urge to stop and notice a particular piece of content? As you go through it, You…

Snapchat’s First Speech Recognition Tech Marks a New Future for Digital Marketing

This month started off on a high note with Snapchat announcing its speech recognition technology. The company has launched new lenses that would…

Marketing - Are you Managing it?

"Marketing is telling a story about your product to people who want to hear it in an interesting way.” The statement highlights 3 key elements of…

how long will you wait for Your Water ?

Recently, I saw an activation campaign video created for Water.org. The purpose was to spread awareness about the organisation and get donations for…

Will Content Marketing Continue to Work in 2018 ?

Content marketing is not a hot new tactic but something that businesses have included in their digital strategy for more than a decade. Marketers…

The Current State of Digital Marketing

Marketing is an art of making a product or service interesting and attractive to your audience. It's about conveying the real value of the product to…

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